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Cotton

White Gold

For a plant so fine and flimsy in appearance (a fluffy white fibre that bursts open from a seed pod much like popped corn), cotton has left a lasting mark on the course of human history.

First domesticated about 5,500 years ago in Asia, Africa and South America, cotton has robed priests of ancient Egypt, spurred the Industrial Revolution in England and in the United States, and had wars forged in its name. It played a role in Gandhi’s fight for Indian independence, and has become the poster child for modern fashion – from the everyday T-shirt, to the runways of Milan.

At any one time, everyone on the planet is wearing or using at least one article of cotton cloth a day.
Not only in the regular pair of blue jeans, but in everything from ice cream and coffee filters, to bank notes and bubblegum. And of course, our range of cotton homeware textiles for bath, beach, kitchen and table.

Loved the world over for its softness, durability, breathability and versatility, it’s little wonder that this humble, yet highly influential, plant took on the nickname ‘white gold’.

Cotton Facts

The soft and fluffy fibres harvested
from the
cotton crop

Cotton is native to sub-tropical regions including the America’s, Africa, and India.

Separating the fibres from seeds before the fibres are spun into yarn.

Shuttle and thread set on the backdrop of the Caribbean Check Table Cloth

Mungo Cotton

We source our ecru (undyed) yarn from Prilla in Pietermaritzburg, using high-quality Southern African cotton farmed in Zambia, Zimbabwe, and South Africa. Prilla works directly with these farmers, promoting sustainable cotton farming and innovative textile technologies, such as being a dry mill to account for water scarcity, and its use of solar panels and up-to-date technology.

We also source yarn from Standerton Mills, known for its good quality yarn and strong market presence. Their commitment to high-quality products and maintaining standards allows for yarn with greater absorbency and durability.

Our suppliers are committed to supporting subsistence farmers and African co-ops. By choosing local suppliers, we minimise our carbon footprint and uphold our sustainability vision. We prioritise maintaining strong relationships with suppliers who adhere to better cotton practices, such as dry milling, solar energy usage, and ethical employment practices.

What to love about cotton

Natural fibre | Soft | Absorbent | Durable | Breathable | Hypoallergenic |
Regulates temperature | Sustainable & renewable |
Biodegradable & recyclable | Versatile

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